Architecture and Identity
Architects value using good design in buildings to create the right identity for its owners. Creating a strong identity helps convey a certain lifestyle and provide a visual point of reference to those arriving at a building and those who inhabit it.
A good design conveys an image that, if done correctly, will support and reinforce the intended owner’s identity. The right Architectural style, materials, and overall design will inspire the right emotions, such as confidence, comfort, and a sense of well being.
